Designing the logo and visual identity standards for Sports Authority Field was about establishing a look and message that would capture the passion and enthusiasm of Sports Authority and the fans of the Denver Broncos. Planning the stadium branding was a wonderful opportunity for a multi day survey at SAF, in beautiful Colorado.

Credits:
Designer - Frank Ciolino
Design Director - Michele Silvestri
Environmental Branding - Monigle, Frank Ciolino
Studio - The Park